Find, Engage, Excite and Monetize Your Audiences
I'm Will Ackerman and...
I lead a group of high performing marketers and digital product technologists with over a decade of experience creating and leveraging AI applications. We dig deep into data to craft marketing strategies and build digital products that spark sustained business growth. It’s smart, it’s effective—it’s pixel perfect growth hacking at its finest.
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EXPERIENCE COUNTS
10 +
Industries Served
Because we use data to drive decisions, our work can be applied across industries. To date, we've delivered results exceeding expectations in:
- Automotive
- Beauty and Cosmetics
- Entertainment
- Fashion
- Food and Beverages
- Health and Fitness
- Health and Wellness
- Healthcare
- Hospitality
- Media
- Technology
10 +
National Media Outlets Coverage
The initiatives I've led have garnered unpaid media placements and sparked case studies in prestigious publications, including:
- The Wall St. Journal
- The Washington Post
- Business Week
- K-Street
- The Hollywood Reporter
- Venture Beat
- Marketing Sherpa
- Forbes.com
- The NY Post
- The Today Show
- Oprah (yes, on the TV program)
50+
Websites Successfully Delivered
We've delivered websites from concept to launch, and following growth strategies, across B2C, B2B and B2B2C business models.
6+
Mobile & SMS Apps Built
Whether it's for content engagement, extending sales reach, business building, or leveraging cutting-edge AI, we've not only delivered, but set new benchmarks for excellence.
WHAT PEOPLE ARE SAYING...
"Will came with great recommendations, and it's my honor to now be in the position to give him one myself. He was hired to run our online marketing campaign. I would say "manage" the online marketing campaign, but really he did it all. He....designed the ads, wrote the copy, entered and submitted them for approval, entered the budget and demographic selects, and strategically monitored their performance.
We had convincing results which turned me from skeptic to believer."
-Kassie Rempel
CEO
SimplySoles.com
WHAT PEOPLE ARE SAYING...
"His work is truly on the bleeding edge of emerging media and online marketing."
- Evan Moore
SVP Commerce Partnerships
NBCUniversal
WHAT PEOPLE ARE SAYING...
"Will is a meticulous, extraordinarily intelligent, articulate person with a strong grasp of business requirements while maintaining a continuously innovative perspective in his approach to business. He is very responsible and is able to manage teams to meet and exceed objectives. He has a keen understanding of brand positioning and how to make a profit."
-Phil Kearney,
Senior Vice President, Digital
American Media, Inc.
WHAT PEOPLE ARE SAYING...
"I have seen Will take a healthy yet underdeveloped business and quintuple it's annual income and I have seen him take properties that were thought to be on death's door and turn them into exciting and profitable ventures."
- Wendy Wolk,
Senior Product Manager,
Outlook Amusements
WHAT PEOPLE ARE SAYING...
"Will has an incredible sense of the online market ecosystem, from which he successfully consults business partners in optimizing performance marketing campaigns. His knowledge in SEM/SEO is top-notch, where anyone in the digital space looking to improve their overall online marketing campaigns, or business models, should consider him in the highest regard."
-Mark Gerban,
Connected Car Strategy: Research & Development (R&D),
Mercedes Benz
WHAT PEOPLE ARE SAYING...
"I had the pleasure of working with Will on several projects. The most recent was a mobile app project that was a huge success. Will managed the project very well while providing business insights and digital strategy direction. I had a great time working with him and learned a lot."
- Brennan Binford
Managing PartnerPDG Consulting
WHAT PEOPLE ARE SAYING...
"At Appen, I had the opportunity to witness Will's incredible leadership firsthand. As a leader, he built and led a high-performing global marketing and PR team, focusing on go-to-market strategies, sales enablement, and brand communications. His ability to elevate brand authority and drive impactful sales outcomes was truly commendable. His strategic approach to team building and his compassionate leadership style made a remarkable impact on the team's success."
-Melissa Pardo
Head of Content Marketing
Appen
What You Can Expect
Brands, executives and executives-to-be turn to me to optimize their ability to find, engage, excite and monetize their digital audiences.
I'll set the foundation for you to be able to find the optimal pathways to optimize your time and effort. You'll think more strategically about how to reach your goal and focus on what counts. You'll spend less time worrying about delivering results and more time sharing the success story we build together.
Ready to explore what can be done with your initiatives?
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